Holgate said health, education and financial services were key demands from this consumer subset.
“I don’t see that slowing down and I really encourage Australian companies to take action now,” she said.
Holgate said she couldn’t understand why some Australian companies were investing more money in New Zealand than they are in some Asian nations.
“Why would you restrict yourself to less than 2 per cent of the world’s economy when just up the road is [China]?” she asked.
Watch the video above to find out more.
Anna Green is CEO at ANZ Laos