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Does your company need digital surgery?

Large companies looking to thrive in a digital world cannot simply bolt on solutions, according to futurist Peter Weill, but rather need to perform major surgery on the way their organisations work.

"The structures we’ve grown up with can’t just be added to or tweaked a little bit, they have to be rethought."
Peter Weill, Senior Research Scientist and Chair of the CISR at the MIT Sloan School of Management

Does your company need digital surgery?

Weill, a Senior Research Scientist and Chair of the Centre for Information Systems Research (CISR) at the MIT Sloan School of Management, says companies designed in a non-digital era need to take some hard medicine to survive.

“The way they were designed is usually for the sixties," he told BlueNotes in an exclusive interview. “For [times that were] pre-digital, or just the introduction of digital."

“So [for banks], we have to rethink what branches do, we have to re-think how we engage with customers. The structures we've grown up with can't just be added to or tweaked a little bit, they have to be rethought."

Weill said large groups needed to have a very clear vision of what it takes to be a digital company or a company in a digital era.

“I know this is hard medicine but large organisations will have to do organisational surgery," he said.

The views and opinions expressed in this communication are those of the author and may not necessarily state or reflect those of ANZ.

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