Aider CEO Brendan Roberts says when you’re running a small business, you often don’t have time to sit down and analyse the various aspects of the business. By training Aider to understand your needs, it becomes easier to ask questions like what is my top selling product, who owes me money, how much money do I owe, what is my cash flow going to look like next week or what is my website traffic?
Roberts says Aider has initially focused on getting a business’ financials right because that will provide the biggest long-term benefits to small businesses. The next focus is leading indicators such as point-of-sale, social media and website traffic.
“If you get the financials right - the money in and out, keeping on top of bank reconciliations, keeping in touch with cash flow - that's 80 per cent of the job done,” Roberts says.